For over 80 years, we at CARINI have been dedicated to developing innovative label solutions of the highest quality. Today, the company is one of the European leaders in its sector – and has once again launched important innovations in line with the company’s traditional philosophy of innovation.
The CARINI brand relaunch puts it in a nutshell.
Since 01 March 2023, the traditional Vorarlberg company has no longer been trading as Etiketten CARINI GmbH, but as CARINI GmbH. But this is only part of the new corporate identity, which is intended to help secure long-term market success through an image that is as contemporary as it is high-quality. Under the guiding principle of “concentrating on the essentials”, the entire corporate design was revised. The logo, for example, is now much more modern, clearer and consistently reduced to the core of the original corporate logo. In addition, the new claim printed indentity. stands for a strong performance promise to CARINI’s customers and partners.
The management team of CARINI GmbH, which now consists of three members, has also been restructured since March. With Simon Sohm, the fourth generation of the family business is now active in the management.
His areas of responsibility include application engineering and complete sales.
Thomas Sohm, with his focus on production and technology, and his brother Edgar Sohm, as head of management and responsible for other areas, continue to ensure consistency in the management team.
The CARINI brand relaunch is accompanied by numerous projects. In this context, the conception and implementation of the CARINI showrooms is a very special one. Designed in four worlds, the focus is on presenting materials, products and innovations to customers. An inspiring, relaxed atmosphere makes the stay, during sampling and meetings an experience. The focus is on sustainability, beauty and beverages. To be experienced live in Lustenau from mid-June.